Local SEO Services

Be Present in Local Search at the Moments That Matter Most

FiveFifty’s local search engine optimization services are designed to help companies, both large and small, better connect to their local markets. Today, more than half of all searches on Google have local intent, which means with better local rankings your business could see drastic increases in website traffic, leads, and sales. Our professionals will help you to create alignment between the needs of your community and the unique services and products your company provides to create incremental business growth. Interested in learning how? Let’s chat about it..

Local SEO Gives Local Businesses A Competitive Edge

Skeptical that a local SEO campaign could really help grow your business? It’s ok, we probably would be too if we were in your shoes, but maybe these studies can help:

200

Percent

“Where to buy” + “near me” mobile queries have grown by over 200% from 2017–2019.

97

Percent

97% of consumers will check the internet presence of a company before deciding whether that brand is worth buying from.

80

Percent

On average, local searches on mobile phones have an 80% conversion rate.

76

Percent

76% of people who search on their smartphones for something nearby visit a business within a day. Of those searches, 28% of them will result in a purchase.

30

Percent

30% of all mobile searches are related to location.

Ok, phew now that we have gotten through all that here’s the point: your customers rely on local search to discover local products and services and will use Google to find out more about your business. If you are not present in local search, your competitors will snatch those opportunities from you.

Connecting Brands to Local Customers is What We Do

Here at FiveFifty, creating meaningful connections between businesses and real people is at the heart of what we do. With our local SEO experts, you’ll be working with folks who will actually listen to the needs of your local business and will make sure they are addressed in your campaign. Simply put, our team genuinely wants to help your local business succeed and will do whatever it takes to help you make that happen. For us, it really is all about creating alignment between what local customers want and what makes your business unique.

Our local search engine optimization experts not only care about helping you succeed, but also have the tools and techniques to back it up. We take the guesswork out of SEO by digging into your analytics and local data to discover where we can provide the most value to your local community and have the biggest impact on your organic results. Our local seo agency also believes in providing white hat SEO services, search engine optimization practices that are ethical and follow Google’s best practices.

Our Local SEO Services

With FiveFifty’s local SEO services, you’ll be amazed at what increasing your brand’s visibility in your local community can do for the growth of your business. We’ll help you connect to real people in your area and form meaningful connections that inspire measurable actions. Each of our local business SEO campaigns are custom-tailored to the specific needs of our clients, but generally will include:

Google My Business

One of the fastest ways to improve your local business SEO traffic is to optimize your Google My Business profile. This profile is what controls your Google Maps listings and your appearance in local packs on search engine result pages. Our local SEO team will assist you in setting up and verifying your profile. We will then spend time thoroughly optimizing your profile with information like your name, address, phone number, service area, hours of operation, service and product offerings, and business description. 

Local Pages

The bulk of your local business SEO campaign will center around creating content for local pages. Our local SEO company will create content that matches your user’s search intent, works with Google’s algorithms to rank high, and promotes meaningful engagements that inspire action. FiveFifty’s local business SEO experts will take the time to carefully research potential keyword opportunities and then create a content strategy that creates alignment between what people are searching for in your local area and your unique offerings.

Local Listings

We’ll help your business be found on some of the most popular local directories like YellowPages, MapQuest, and the Best of the Web. Our local citations campaigns are designed to target the local directories that will have the most significant influence on your SEO and direct traffic. Our local SEO experts will ensure that important information like your name, address, and phone number (N.A.P.) are all constituent and sending a clear ranking signal to Google that you are a legitimate local business.

Technical SEO Optimizations

The foundation of any SEO campaign is a strong website backend. Not only do we want to ensure Google’s crawl bots can understand and index your website, but we also want the site to work for your visitors. Our team will crawl and audit your website for any potentially harmful SEO issues and then work with your website development team to fix them; in some cases, our team can even fix the issue for you. We will also make sure your website loads faster, one of the most important mobile ranking factors. Lastly, we will work to ensure your website’s core vitals are meeting Google’s expectations.

Local Business Schema Markup

Our analysts will write a type of structured data markup code called local business schema that is then added to your website’s code. Schema markup helps search engines to better identify who you are, relevant information about your business, and the types of services or products you can offer your local community.

Custom Monthly Reporting

At FiveFifty, connect people and data is what we’re all about. As part of your local seo campaign, we’ll provide you with a monthly SEO report that uncovers what is going on with your Google Analytics, Keyword Rankings, and Google My Business profile. Our reports make sense of complex SEO data and help you to capitalize on your gains and cut your losses. Our local search engine optimization analysts are also always available for a quick check-in or in-depth reporting email or call to help you understand what is going on with your local SEO campaign.

Local SEO for Multiple Locations

FiveFifty also offers support for multi-location businesses. Whether your business has 2 or 2,000 local store fronts, it is critical that Google can understand your unique offerings in each local market. Our local seo services for multiple locations are very similar to our services for a single location. From the site structure, to the content, to local citations and profile pages, our local search engine optimization analysts will help you organize and optimize your website to drive local traffic to your website from Google and other search engines.

Industries Our Local SEO Services Can Help

Our local SEO services can help connected businesses and organizations with real people in their local communities across a wide range of industries including:

Small Businesses

Travel and Tourism

Dental Practices

Financial Services and Banking

Law Firms & Legal Services

Education

Franchises

Startups

Medical Practices

B2B Services

Telecommunications

Car Dealerships

Resorts & Hotels

Non-Profits

Real Estate

Home Improvements

Public Utilities

Take Advantage of All the Benefits that Local SEO Campaigns Provide Businesses

Still not convinced? Here’s 9 more reasons to invest in our local SEO services:

  1. Increased brand recognition and visibility in your local community
  2. Increase web traffic, leads, and sales
  3. Position yourself above your competitors
  4. Local business SEO landing pages can be used as assets for your sales team
  5. SEO landing pages can improve your quality scores for the rest of your digital marketing efforts including paid media and PPC campaigns
  6. Our research, data, and reporting can help you understand the needs, wants, and the questions that your local customers have
  7. Discover missed opportunities
  8. Prepare your brand for an unpredictable future
  9. Local SEO is still working to help your business even when you have to turn your media spend off

SEE HOW OUR SEO TEAM HAS CONNECTED LOCAL BUSINESSES TO REAL PEOPLE WITH MEASURABLE RESULTS

The team at FiveFifty isn’t just talk. We have the results to back up our claims from actual businesses who have used our local SEO services. Skeptical? See for yourself:

READY TO DRIVE TRAFFIC TO YOUR LOCAL BUSINESS?

We’re a team of local SEO experts who genuinely care about doing what’s right for your local business. We’ll help you develop real and lasting partnerships with your community that result in incremental growth for your business. Sounds interesting enough? Contact our local SEO company today and let’s get the conversation started.

Frequently Asked Questions

What is SEO?

Local SEO (search engine optimization) is the practice of researching and developing strategies to optimize your business and website to increase your visibility on targeted local search engine result pages (SERPS). These services are designed to help drive business growth for brands with physical store locations in specific communities.

How Long Does it Take?

The short answer is that it depends on how competitive your region is and your industry. We can start to see improvements on your key performance indicators in as little as 2-3 months for some businesses, while it could take 6 months to a year for companies with heavy competition. The good news though is that once you do start to see KPI improvements, they tend to “snow-ball”.

How Much Does Local SEO Cost?

We understand that with some local businesses, every marketing dollar counts. FiveFifty will work with you to design a personalized local campaign that works within your budget while still maximizing your business’s growth. We offer a variety of affordable local SEO service packages with campaigns starting as low as $500 a month. We also offer more advanced packages for companies with multiple locations or businesses that want to scale their SEO even faster.

What’s the Difference Between SEO and Local SEO?

While a typical SEO campaign is designed to improve your brand’s overall visibility on a national or global scale, local business SEO campaigns help you to connect with people in specific communities and regions. Local SEO actually uses very similar strategies to a traditional SEO campaign, but integrates local data, resources, and tactics.

What are Local Citations?

A local citation is any place online that shows your business’s name, address, and phone number (NAP). This is an important off-page SEO link building strategy for any local businesses and can take the form of business listings on online resources like local directories, social media profiles, and other websites and apps not owned by your business.