New Dental Practice

Giving New Practices a Head Start.


This dental practice recently opened their doors and created a new website. They hired FiveFifty’s SEO team to boost their website’s SEO performance and increase organic brand awareness on Google. Over the course of 12 months, we optimized their off-page and on-page SEO. By the time their campaign was over, we had significantly increased their brand awareness and presence in their local community and on Google search. What made this growth especially valuable was that it was occurred during the global coronavirus pandemic and shutdown and made for a faster recovery for the practice once they were able to open their doors again.

The Client

A New Dental Practice in North Carolina


July 2019 – June 2020

 Campaign SEO Goals

The ultimate goal of this SEO campaign was to help this client stand out amongst his local competition. This dentist wanted our help to increase his office’s brand presence in his local community and to drive new patients to his practice. We focused on increasing his keyword visibility and organic traffic.

 SEO Strategy

Over the course of a year, our SEO analysts executed on a comprehensive local SEO campaign. This included:

  • Creating, verifying, and optimizing their Google My Business Profile.
  • Completing keyword research and creating local content for each of their services.
  • Creating local citations (local directory profiles)



New Keywords

28 Local Keyword Rankings on the First Page of Google


Percent Increase

A 371.57% increase in keyword visibility on Google


Percent Increase

A 1,850% increase in monthly organic traffic from the start of the campaign